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What Narcissists Do to Feel Powerful

Power is intoxicating. 

But for narcissists, itโ€™s not just a thrillโ€”itโ€™s oxygen. Without it, they feel like they’re suffocating. Iโ€™ve found that narcissistic individuals donโ€™t just want to feel powerfulโ€”they need to. 

Itโ€™s central to how they regulate their emotions, maintain a sense of identity, and avoid psychological collapse.

This isnโ€™t just about egos getting too big. Itโ€™s about a constant, fragile balancing act between self-inflation and emotional disintegration. 

When we frame narcissism purely as a desire for admiration, we risk missing the deeper compulsion to feel dominant in order to ward off shame, worthlessness, and invisibility

That drive toward powerโ€”psychological, social, relationalโ€”isnโ€™t random. Itโ€™s strategic and often deeply patterned.

In this blog, I want to walk you through how that inner system works. Not just what narcissists do, but why they do itโ€”and why it works so well for them, at least temporarily.

How Narcissists Build the Illusion of Power

The inner split between real and ideal self

At the heart of narcissism is a painful contradiction: narcissists often feel internally inadequate, but present a grandiose, idealized self to the world. That grandiose self isnโ€™t just vanityโ€”itโ€™s a defensive structure. It acts like a psychological exoskeleton, shielding them from feelings they canโ€™t tolerate: vulnerability, dependency, shame, insignificance.

This idealized image is not an optional accessory. Itโ€™s a requirement. Think of it like armorโ€”they have to keep wearing it or risk emotional exposure. 

Thatโ€™s why narcissists are often hypersensitive to any perceived slight or challenge. You’re not just hurting their feelings; youโ€™re poking a hole in their armor.

Power as emotional regulation

Hereโ€™s where it gets interesting. Power isnโ€™t just a goalโ€”itโ€™s a coping mechanism. When narcissists feel powerful, they also feel safe. That sense of control, dominance, or superiority helps regulate the overwhelming feelings underneath.

I once worked with a clientโ€”letโ€™s call him A.โ€”who had a high-powered job and an immaculate image. But the minute he wasnโ€™t in control of a conversation, you could see the panic creep in. Heโ€™d interrupt, dominate, or shift topics entirelyโ€”anything to reclaim psychological footing. He didnโ€™t want power for its own sake; he needed it to avoid feeling helpless.

So, in a way, power becomes like an emotional EpiPen. The moment shame or weakness shows up, power gets injected into the situationโ€”whether through manipulation, aggression, or charisma.

The hunt for narcissistic supply

I know this oneโ€™s familiar territory, but itโ€™s worth re-examining. Narcissistic supplyโ€”admiration, attention, status, even fearโ€”isnโ€™t just about ego-boosting. Itโ€™s more functional than that. These supplies validate the narcissistโ€™s constructed self-image.

Think of it like scaffolding. Admiration reinforces their sense of being exceptional. Envy from others confirms their superiority. Even negative attention (like someone reacting emotionally to their provocation) gives them a sense of impactโ€”which is power.

Iโ€™ve seen people mistake narcissists for being โ€œneedy,โ€ and technically, they areโ€”but only for specific emotional nutrients that reinforce dominance. Itโ€™s not intimacy theyโ€™re afterโ€”itโ€™s elevation.

Hyper-awareness of pecking orders

Ever notice how narcissists are weirdly obsessed with hierarchy, even in casual settings? Theyโ€™ll size up everyone in a room, figure out whoโ€™s most influential, then either charm them or cut them down. Itโ€™s not paranoiaโ€”itโ€™s strategy.

Theyโ€™re constantly scanning the landscape for power dynamics because their self-worth depends on being at the top (or at least not at the bottom).

I had a colleague whoโ€™d instantly change his demeanor depending on who walked into the meeting. If it was the CEO, he was warm and witty. If it was an intern? Cold and dismissive. Same person, different perceived power value. It wasnโ€™t moodโ€”it was status sensitivity.

This constant recalibration lets narcissists keep feeling powerful, even if it means switching tactics from dominance to charm to victimhood within minutes.

They donโ€™t want connectionโ€”they want control

I canโ€™t stress this enough: what narcissists seek in relationships isnโ€™t closeness, itโ€™s leverage. Relationships are tools. You might think youโ€™re bonding with them, but behind the scenes, theyโ€™re often calculating: โ€œHow much do I matter to this person? What can I extract from this? How can I stay in control?โ€

This is why many narcissists engage in love-bombing early on. Itโ€™s not genuine intimacyโ€”itโ€™s a fast track to dependency. Once youโ€™re hooked, they feel more in control. The minute you stop responding the way they want? They either discard you or start destabilizing you to get back that power.

Again, itโ€™s not random crueltyโ€”itโ€™s control maintenance.

Power over authenticity

Finally, itโ€™s worth saying: many narcissists would rather feel powerful than be known. Vulnerability feels like weakness to them. Thatโ€™s why attempts at empathy or deep emotional conversation often backfireโ€”they see it as an invitation to lose control, and thatโ€™s terrifying.

So instead of showing real feelings, theyโ€™ll double down on superiority, or shift the conversation to your flaws. Because in their world, the only safe place to stand is on top of someone else.

This is where we, as clinicians or observers, need to be careful. Interpreting these behaviors as pure malice misses the deeper truth: for many narcissists, power isnโ€™t indulgenceโ€”itโ€™s survival. And once you see that, their behaviors, however damaging, start to make a different kind of sense.

What Narcissists Do to Feel Powerful

Weโ€™ve looked at the inner engine that drives narcissistsโ€”the emotional structure, the fear of insignificance, the obsession with control. But that architecture wouldnโ€™t work without actions to support it. Now weโ€™re getting into the meat of things: what narcissists actually do to keep themselves feeling powerful. These are the moves, the tactics, the little (and big) behaviors that show up in everyday interactions, whether itโ€™s in a romantic relationship, at work, or online.

Now, I know youโ€™ve seen many of these beforeโ€”but I want to highlight not just the what, but the why behind each one. Think of this section like a toolkit of power-seeking behaviors, with each entry showing how narcissists use it to stabilize their internal world.

Gaslighting

You knew this one was coming. But letโ€™s go deeper.

Gaslighting isnโ€™t just about being manipulativeโ€”itโ€™s about rewriting reality to preserve power. When a narcissist gaslights someone (โ€œThat never happened,โ€ โ€œYouโ€™re too sensitive,โ€ โ€œYouโ€™re imagining thingsโ€), theyโ€™re not just trying to win an argument. Theyโ€™re trying to reset the emotional playing field. Theyโ€™re saying: I get to define reality here, not you.

By making someone question their memory or judgment, the narcissist gains psychological territory. That disorientation isnโ€™t a side effectโ€”itโ€™s the point. Because if youโ€™re unsure of yourself, theyโ€™re back in control.

Triangulation

This oneโ€™s underrated. Triangulation is when narcissists bring in a third partyโ€”real or imaginedโ€”to stir the pot. They might say, โ€œEven Sarah thinks youโ€™re overreacting,โ€ or โ€œYou should be more like Davidโ€”he doesnโ€™t get upset over little things.โ€

Why do this? Because it creates competition for approval. It shifts attention and destabilizes the other person, making them more eager to please, more insecure, and easier to manipulate.

It also reinforces the narcissistโ€™s role as the ultimate judge. They are the one everyone wants to impress. They get to decide whoโ€™s valuable.

Bragging and Name-Dropping

Sometimes narcissists donโ€™t manipulate others directlyโ€”they just inflate themselves. Thatโ€™s why youโ€™ll see the excessive bragging, the unsolicited rรฉsumรฉs in casual conversations, the relentless name-dropping.

This isnโ€™t just arroganceโ€”itโ€™s identity maintenance. The more they remind others of their achievements, associations, or superiority, the more real that illusion becomes. And letโ€™s not forget, the audience doesnโ€™t have to be impressedโ€”the narcissist just needs to believe that someone might be.

I once had a client whoโ€™d casually drop that he โ€œchatted with Elon onceโ€ in almost every session. When I asked him why it mattered so much, he shrugged. โ€œPeople listen more when youโ€™ve been around important people.โ€ Exactly. For him, proximity to power was power.

The Silent Treatment

When narcissists go cold, itโ€™s not always rageโ€”itโ€™s strategy. The silent treatment isnโ€™t passive aggression, itโ€™s psychological withdrawal of currency. The message is: You need me more than I need you.

By refusing to engage, they trigger anxiety in the other person. That anxiety often leads the other person to apologize, backpedal, or try harder. Which, of course, puts the narcissist right back in control.

Controlling the Rules

Ever notice how narcissists often set up arbitrary conditions? โ€œIf you really cared, youโ€™d do XYZ.โ€ โ€œIโ€™ll only talk to you if you calm down.โ€ โ€œYou need to earn my respect.โ€

This isnโ€™t boundary-settingโ€”itโ€™s gatekeeping disguised as values. They create shifting rules so they always get to move the goalposts. It ensures they remain the authority in the relationshipโ€”they decide whatโ€™s acceptable, whoโ€™s worthy, and when resolution happens.

Public Devaluation

Narcissists often use public put-downsโ€”not because they hate the person, but because it reasserts dominance in front of an audience. It could be a snide comment in a meeting, a backhanded compliment at a party, or a sarcastic jab on social media.

These moments send a message: Donโ€™t forget whoโ€™s in charge. And the public nature of the attack makes it harder for the other person to push back without looking โ€œtoo sensitive.โ€

Performing Altruism

Sometimes narcissists weaponize kindness. Theyโ€™ll donate to a cause, help a friend, or play the saviorโ€”but only if it earns them admiration or moral leverage.

This โ€œIโ€™m such a good personโ€ act isnโ€™t genuine generosityโ€”itโ€™s reputation management. And if you question their motives? Theyโ€™ll often become defensive or cruelโ€”because, again, youโ€™re poking at the fantasy of superiority.

Using Intimacy as Leverage

In close relationships, narcissists often gather personal information, only to later use it for power. Theyโ€™ll remember your insecurities, your traumas, your weak spotsโ€”and bring them up when youโ€™re vulnerable or resisting control.

Itโ€™s not always direct. Sometimes itโ€™s subtle: โ€œYouโ€™re acting just like your dad again,โ€ or โ€œI guess your fear of abandonment is making you overreact.โ€ On the surface, it sounds psychological. Underneath? Itโ€™s a power play in the language of intimacy.

Projecting Insecurity

Narcissists are often guilty of the very things they accuse others of. Theyโ€™ll say youโ€™re selfish, youโ€™re manipulative, youโ€™re desperate for attentionโ€”when in fact, those are their own traits.

Projection works because it confuses the other person and diverts scrutiny. If youโ€™re busy defending yourself, youโ€™re no longer examining them. Again, they stay in control of the narrative.

Microaggressions and Small Power Plays

These are the tiny behaviors that fly under the radar: interrupting you repeatedly, correcting your pronunciation, rolling their eyes when you speak. Each one is minor on its ownโ€”but together, they create a feeling of disempowerment.

And thatโ€™s the goal. Narcissists use these micro-moves to chip away at othersโ€™ confidence, making it easier to dominate without open conflict.


Why Narcissistic Power Grabs Sometimes Work

Letโ€™s talk about why these behaviors actually succeed. Why do people fall for it? Why donโ€™t we all just call it out when we see it?

Because narcissistic power tactics are socially reinforced. We live in a culture that often rewards confidence, dominance, even crueltyโ€”so long as itโ€™s charismatic. Narcissists thrive in systems that mistake manipulation for leadership, emotional detachment for strength, and performance for authenticity.

Our cultural blind spots

We tend to admire people who โ€œown the room,โ€ who speak with certainty, who never seem rattled. Narcissists know this and adapt accordingly. They often mimic these traits so well that we confuse their survival strategy for real confidence.

Thatโ€™s why narcissistic power grabs often go uncheckedโ€”they fit within our social scripts. Someone who interrupts a lot? โ€œHeโ€™s assertive.โ€ Someone who gaslights? โ€œSheโ€™s just really persuasive.โ€ Itโ€™s not until weโ€™re personally affected that we start questioning it.

Power as a social anesthetic

Another reason these behaviors work: they numb people. If youโ€™re constantly being triangulated, judged, or manipulated, you eventually start to doubt your instincts. That self-doubt makes it easier to comply, harder to challenge, and way harder to leave.

Iโ€™ve heard countless stories of people who were fully aware that something was off, but stayed in toxic dynamics because the narcissist made them feel small just enough to question themselves.

Thatโ€™s not weaknessโ€”thatโ€™s psychological erosion. Narcissists wear people down through repeated boundary testing, emotional invalidation, and calculated praise.

The charm-discard cycle

Early interactions with narcissists often feel electric. They mirror your values, celebrate your strengths, and make you feel uniquely chosen. That honeymoon period isnโ€™t fakeโ€”itโ€™s curated.

Once theyโ€™ve established emotional leverage, they pivot. Thatโ€™s when control sets in. They might become critical, distant, or moody. But the memory of that initial charm makes people chase after it, thinking they just need to โ€œfixโ€ something.

This push-pull cycle creates a kind of emotional addiction. The occasional validation acts like a hit of dopamine. The unpredictability of affection keeps people hooked.

Power becomes contagious

Narcissists often surround themselves with people who boost their sense of powerโ€”either through admiration or submission. Over time, this power becomes its own ecosystem. And hereโ€™s the twist: some people start to enjoy being close to it.

Thereโ€™s a kind of social safety in aligning with someone who appears dominant. People rationalize itโ€”โ€œSure, heโ€™s harsh, but he gets results,โ€ or โ€œSheโ€™s intense, but sheโ€™s brilliant.โ€ In these dynamics, people trade autonomy for proximity to power. And narcissists know it.

The illusion of competence

A big part of narcissistic influence comes from their ability to perform competence. They speak in absolutes, act decisively, and rarely show doubt. This creates the illusion that they know what theyโ€™re doingโ€”even when they donโ€™t.

In group settings, especially corporate ones, this confidence is often mistaken for competence. And by the time people realize the substance is lacking, the narcissist has already moved onโ€”or blamed someone else.

Why the system rarely fights back

Hereโ€™s the truth: most environments are conflict-avoidant. Calling out narcissistic tactics requires clarity, courage, and confrontation. Most people prefer to quietly disengage or make excuses rather than create tension.

This silence acts as reinforcement. Narcissists interpret lack of resistance as validationโ€”and double down. In this sense, the system not only tolerates narcissistic power grabs, it often protects them.


Final Thoughts

If thereโ€™s one thing Iโ€™ve learned from working with, observing, and sometimes even falling for narcissistic power tactics, itโ€™s this: narcissists arenโ€™t just power-hungryโ€”theyโ€™re power-dependent. Their entire emotional architecture leans on feeling dominant, superior, or untouchable. And the moment that illusion cracks, everything inside them threatens to collapse.

That doesnโ€™t excuse the harm they cause. But it does explain the compulsiveness behind their actions.

Understanding this doesnโ€™t just help us deal with narcissists betterโ€”it helps us understand how power itself is used, abused, and misread in our relationships, workplaces, and communities. And maybe, just maybe, it reminds us to value connection over control. Always.

What Narcissists Do to Feel Powerful

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